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Sew lingerie that's
perfect for you

We are an independent lingerie sewing pattern company, based in Boston

We love to sew and we love lingerie. We empower home sewists to make their own gorgeous, perfectly-fitted, professional-quality lingerie. Our sewing patterns have been runaway hits in the sewing community due to their beauty, exceptional clarity and ease of use. Our founder, Norma Loehr, literally wrote the book on bra construction and fitting.

We meticulously craft easy-to-follow sewing patterns

So you can sew your own luxurious lingerie wardrobe and achieve beautiful results. We teach in-person and video workshops to help you advance your lingerie making skills even further.

We work with professional pattern makers and graders

We rigorously test and refine the style and fit of the garment on models throughout our size range and we test garment construction in our studio to create patterns that are easy to sew with professional-looking results.

Nothing beats the satisfaction from making your own custom fit lingerie

We hear it from our satisfied customers every day. We see in every student at the end of our workshops. We want that for you. For each of our patterns, search the pattern’s hashtag on Instagram to see our customers’ wonderful creations. Seeing our customers’ gorgeous results is very rewarding for us and keeps us coming back to the drafting table.

We've been making
custom lingerie since 2010

Instant Delivery

As soon as you’ve checked out, you have access to the patterns you purchased. Downloading is easy.


Our patterns can be augmented by our helpful blog posts, online course, book, or in-person workshops.


We make our patterns the most crystal-clear in the industry, so an experienced sewist will find them a pleasure to follow without needing additional resources.

Always get the best price

Everyone pays the same, best price—every time. We don’t mess with sales, discounts or coupons. We have a standard price, every single day.